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An evening hosted by Wassist at Balderton Capital. Panellists from Willy Chavarria and PerfectTed on what changed in e-commerce growth in 2026 and what's next for 2027 — agentic commerce, conversational search, and where product discovery is heading.
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The e-commerce landscape has changed quickly in the last 12 months. Agentic commerce was a new term a year ago and now it's on every stand at every event.
Conversational commerce is rapidly evolving. Customers are increasingly wanting to search in natural language and land straight on the product they want.
Product discovery is shifting too. The growth of LLMs, ads inside ChatGPT and the launch of Google commerce are all reshaping the buyer journey. Brands now have more places to spend, and less certainty about where it counts.
That's the backdrop for this event: Scaling Growth in 2026.
You'll hear directly from the people responsible for the growth at some of the leading brands globally including Willy Chavarria, PerfectTed and a leading beauty brand (TBC).
They'll cover what has and hasn't worked for them, what's next, and the decisions still to make for 2027.
Hosted at Balderton Capital, early backers of Revolut and Wayve, in a room of founders, CMOs and e-commerce leaders — join us for an evening on what changed in 2026 and what to do about it in 2027.
Reading from the Orbyt team, separate from the event above.